Do you have a passion? Something that drives you? One of the favourite parts of my job is learning all about the passions that people turn into businesses. And on a recent brand consultancy shoot in Frankfurt, I learned all about Mara and Mario’s passion.

They are the lovely minds behind The Purpose Sprout and have combined their numerous skills into a brand strategy business. They booked a 3-hour shoot with me as they needed fresh, professional images for a make-over of their own website.

The Purpose Sprout is family-run with married couple Mara and Mario merging their considerable talents. Their brand is full of heart. It’s their mission to take the headache out of branding, website design, strategy & digital product design for entrepreneurs.

 

Strong values at the core of business

 

A set of strong values lie at the core of their own brand and they love helping fellow service-based small business owners build a brand identity.

Mara’s beautiful design work and Mario’s web-building expertise help bring their clients’ brands to life.

I was welcomed into their beautiful home to document their creative process; from the two of them brainstorming ideas and creating mood boards, right through to designing logos and launching websites.

Mara creates such beautiful, intricate designs using paints, hand-drawn calligraphy and also digitally created artwork. She has such as eye for detail, and beautifully delicate penmanship.

Mario then takes those designs and works his magic on website and digital product creation. They brainstorm together on the project before they start work and they take inspiration from so many places, always working in tune with their client’s wishes.

 

Brand consultancy shoot in Frankfurt

 

We had an in-depth consultation prior to the shoot so I could get a good idea of what Mara and Mario wanted from their session.

We discussed props prior to the shoot, so that on the day everything ran smoothly. They were so organised they set up a ‘holding area’ where they stored props and could change their outfits. Their attention to detail was wonderful, and I’m sure they bring the same focus to each of their clients.

They also took the time to create a beautiful mood board full of inspiration to hang on the wall, which you can see in some of the shots. Both take inspiration from all kinds of places – magazines, colours on accessories, interiors, Pinterest boards, to name just a few. They really do have an eye for detail.

These two lovely souls were such a joy to photograph (plus Mario created an excellent shoot playlist as a background soundtrack for the day!) and their passion just shines out of the images we captured.

This is what they had to say about us working together:

“Clare took the most amazing and professional photos of us. We had a 3-hour session with her for brand photos for our new website and they look amazing.

We were looking for something professional but also authentic. We loved working with Clare— everything felt very natural and flowed great. She helped us pick our outfits and she expertly guided us during the photoshoot.

The end result was beautiful! We have now the most beautiful website with just the perfect photos for it. Many thanks to Clare!”

Thank you Mara and Mario for welcoming me into your gorgeous home and for choosing me to photograph you. You can check out The Purpose Sprout’s fabulous new website and their images here. You can also visit their Instagram or Facebook accounts for more details. Enjoy!

 

Let’s work together

 

If you’re a service-based business who wants more eyes on your brand, drop me a message, I’d love to take photos for you. My 3-hour package is enough time to get great images you can use across your marketing – plus that’s half your social media content done for you!

Don’t forget I have a special offer running for yoga teachers at the moment – get €50 off a 3-hour shoot with me for just €400! Offer is only available until 6pm on Tuesday, February 28th – so you only have a few days left to book! It’s perfect for freelance teachers and also if you have your own studio.

Get in touch here. I can’t wait to find out more about your business and work with you.

 

Happy female brand expert sits in office chair in front of desk wearing bright yellow blazer - Graceful Crane Creative Photography
Brand consultancy shoot in Frankfurt with female brand expert digitally designing a logo on a tablet at desk - Graceful Crane Creative Photography
Looking over Frankfurt brand expert's shoulder as she digitally designs on a tablet - Graceful Crane Creative Photography
Brand consultancy shoot in Frankfurt with brand expert duo - Graceful Crane Creative Photography
Dynamic Frankfurt brand experts from The Purpose Sprout enjoying coffee together - Graceful Crane Creative Photography
Natural brand photography flat-lay of brand consultant's inspirational textbook, logos and calligraphy pen - Graceful Crane Creative Photography
Happy Frankfurt brand expert sat at table with a cup of tea - natural brand photography - Graceful Crane Creative Photography
Male Frankfurt brand expert taking a phone call while sat in front of laptop - Graceful Crane Creative Photography
Flat-lay of Frankfurt brand expert writing beautiful calligraphy alongside a pot of ink, a pair of glasses and a succulent plant - Graceful Crane Creative Brand Photography
Smiling Frankfurt brand expert shows off one of her design skills - calligraphy - Graceful Crane Creative Photography
Authentic brand image of Frankfurt brand consultancy couple talking in front of a laptop = Graceful Crane Creative Brand Photography
Flat-lay brand photo of Frankfurt brand consultancy logo designs on tablet on a table, alongside paints, a succulent and magazine clippings - Graceful Crane Creative Brand Photography
Brand consultancy shoot in Frankfurt with The Purpose Sprout brand expert and his cup of coffee - Graceful Crane Creative Brand Photography
Happy brand expert couple from Frankfurt consultancy The Purpose Sprout smiling in front of wall decorations - Graceful Crane Creative Brand Photography
Smiling brand consultant from Frankfurt consultancy The Purpose Sprout smiling while making notes in a notebook - Graceful Crane Creative Brand Photography
Frankfurt brand experts from The Purpose Sprout brainstorm ideas in front of their wall-hung mood board - Graceful Crane Creative Brand Photography
Relaxed brand photoshoot with Frankfurt-based brand expert from The Purpose Sprout sat at a desk in front of a laptop smiling - Graceful Crane Creative Brand Photography
Authentic brand photoshoot in Frankfurt with brand expert duo The Purpose Sprout standing back-to-back - Graceful Crane Creative Brand Photography
Over the shoulder brand image of brand consultant from The Purpose Sprout in Frankfurt sat at a desk looking at one of the websites they have created - Graceful Crane Creative Brand Photography
Frankfurt brand consultancy team The Purpose Sprout brainstorming in front of a laptop with a coffee - Graceful Crane Creative Brand Photography